Here’s an excellent article on content marketing with some advice for anyone looking to try it or improve what you already do in this area…
How do you attract passionate customers?
What can you do to cut through the noise and get people to notice what you have to say?
The answer is CONTENT—interesting and compelling information that helps solve your customers’ problems.
Click here to read the article.
Written by Russell
Russell is the owner of Lobster Digital Marketing, husband to his co-director Helen Davies and father to their 2.5 children Faith, Isla and TBC. Russell loves rugby and is a passionate Welsh rugby supporter. Russell's career began as a Product Engineer for Brother Industries (UK) Ltd working on typewriters in the mid-90's just as the web was really taking off. Since then he worked for a number of companies including a geo-surveying firm and a specialised database manufacturer before starting Lobster in 2004.

